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October 2016

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  • Copenhagen
  • Ainslie
  • Rover
  • Onelife
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Unboxing of the All-New Discovery | A portrait of the sailing legend, Sir Ben Ainslie | Look into the future of mobility and transportation | Copenhagen – probably the coolest city in the world?

N A V I G A T O R DESIGN

N A V I G A T O R DESIGN TRAVEL TECHNOLOGY INSIGHT NEWS 01 DESIGN 8

RESURRECTING AN ORIGINAL How do you celebrate the resurrection of one of the most iconic vehicles of all time? By reincarnating the original works of art that first advertised them over 60 years ago, of course. To celebrate Jaguar Land Rover Classic’s Land Rover Reborn project, Land Rover embarked on a collaboration with master scene painter Carmel Said to do just that. Using the occasion of the three-day Goodwood Revival festival in Chichester, UK, Said was asked to craft his own tribute to the Series I: a two-by-four metre hand-painted combination of two historical Series I ads. Said employed the same techniques and style of the original ads, working throughout the festival to finish his masterpiece. “The Reborn Series I Land Rovers represent the finest in traditional craftsmanship and authenticity,” Said said. “It’s a pleasure to be able to work using techniques honed over decades and produce a piece that reflects the same approach.” FIND OUT MORE about Jaguar Land Rover Classic’s Land Rover Reborn project, see pages 62 to 67 or visit landrover.com/reborn 9

 

Land Rover

Onelife - April 2018

 

Land Rover’s Onelife magazine showcases stories from around the world that celebrate inner strength and the drive to go Above and Beyond

This special issue of Onelife marks Land Rover’s 70th anniversary – a celebration of unparalleled achievement and pioneering innovation. We bring you the incredible story of how we reunited an original 1948 car with its former owners, as well as looking back at Land Rover vehicles’ most intrepid expeditions around the globe.
Chief Design Officer Gerry McGovern gives an insight into his diverse range of inspirations, and we head to China for a behind-the-scenes look at the Dragon Challenge, one of the most daring feats ever accomplished
in a Land Rover.

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April 2018
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Jaguar Land Rover Limited: Registered office: Abbey Road, Whitley, Coventry CV3 4LF. Registered in England No: 1672070

The figures provided are as a result of official manufacturer's tests in accordance with EU legislation. A vehicle's actual fuel consumption may differ from that achieved in such tests and these figures are for comparative purposes only.