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November 2017

  • Text
  • Rover
  • Luxury
  • Velar
  • Vehicles
  • Urban
  • Oslo
  • Experiences
  • Jaguar
  • Emissions
  • Norway
New Range Rover and Range Rover Sport Plug-in Hybrids | Why Oslo shines as a beacon of electric mobility | Uncovering Mia Suki’s unbridled passion | How Project Hero is optimising crisis response for the Austrian Red Cross | A stunning Norwegian drive in the Range Rover Velar

EYEEM GALLERY BY ERIC

EYEEM GALLERY BY ERIC CHU BY MARCEL FAGIN BY JAY VANBEBBER 48

surroundings, and capture unique moments in themed missions, EyeEm is collaborating with Land Rover on the metamorphosis of city life. “We were attracted to working with EyeEm because of the creative potential of the community,” explains Land Rover Social Media Marketing Manager Nicola Summers. This community of 20 million photographers was tasked with investigating their urban surroundings and providing the best imagery to support the overarching theme of The City Light. “It was about capturing the lifestyle and urbanity of mobility,” explains EyeEm’s Michael Jones. “We see a huge amount of lifestyle and travel photography within our community.” EyeEm’s second venture in collaboration with Land Rover follows a highly successful contest depicting how humans adapt to the challenges of life in the city. This time saw EyeEm’s photographers capturing those elements that make cities magical – the light glinting off a high-rise building at noon, casting shadows from streetlamps on the tarmac; or the purple glow of the fading sun over a steep hill cutting through the maze of concrete.“ People captured those sharp angles and perspectives you see when light hits buildings and the shadows created by our urban architecture,” says Jones. Over 140,000 photographs were submitted globally, taking in all aspects of the modern city thanks to the international network of EyeEm photographers. More than 22,500 participants submitted snapshots of their cities – or places they were visiting – generating more than 4.5 million likes on the platform. The inspiring theme clearly galvanised the community into action. Finalists included realist streetscapes, bronzed reflections of the sun’s rays from labyrinthine office blocks, and long-exposure images of tail-lights winding their way through city streets. The smartphone has clearly made its mark as the tool of photographic choice. In the final analysis however, it is the photographer that makes the difference. “ WE SEE A HUGE AMOUNT OF LIFESTYLE AND TRAVEL PHOTOGRAPHY WITHIN OUR COMMUNITY” BY JAN BAUFFOLD ARE YOU THE BEST PHOTOGRAPHER AROUND? Missions are community-wide photo competitions. They provide a brief of what EyeEm is looking for and you submit photos to match. The best ones get published, exhibited, or win special prizes. For more information visit eyeem.com BY MARCIN SIEMIENIAGO 49

 

Land Rover

Onelife - November 2017

 

Land Rover’s Onelife magazine showcases stories from around the world that celebrate inner strength and the drive to go Above and Beyond

Against the backdrop of environmentally progressive Norway, Onelife 35 leads with the exciting news that our flagship Range Rover and Range Rover Sport vehicles are now available as Plug-in Hybrid Electric Vehicles (PHEVs). We also explore how the ‘Project Hero’ Discovery is helping save lives, and we scale new heights of luxurious performance in the New Range Rover Sport SVR – the most dynamic Land Rover yet.

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Jaguar Land Rover Limited: Registered office: Abbey Road, Whitley, Coventry CV3 4LF. Registered in England No: 1672070

The figures provided are as a result of official manufacturer's tests in accordance with EU legislation. A vehicle's actual fuel consumption may differ from that achieved in such tests and these figures are for comparative purposes only.